Outreach Vehicles

Public Affairs administers several outreach vehicles to deliver campus messages to key constituents. These are available to any unit communicator who has an appropriate idea, feature story, news item, announcement, etc. These vehicles include:

Campus Homepage

The Illinois homepage (uiuc.edu) is designed to reach every possible campus audience and must offer both intuitive navigation and information that demonstrates the breadth and excellence of the campus. Some of the specific vehicles on the homepage include:

• Announcements:
  Community service messages that help people live, work, and study on campus. The primary audience is faculty, staff, and students. Announcements may be suggested using this Webtools form.
• Calendar:
  Items on the calendar target campus constituencies and community members who are in a geographic proximity that would allow them to take advantage of events and activities held on campus. Calendar items can be suggested using this Webtools form.
• Front & Center:
  Occupying the "prime real estate" of the campus homepage, and weighted as the dominant visual image on the page, F&C features are chosen primarily on their effectiveness in helping the campus reach its marketing goals. F&C is geared toward a general audience. Suggestions for Front & Center features can be suggested using this Webtools form.
• Illinois News:
  News items that appear on the campus homepage reflect the excellence of the campus across a broad range of scholarship and public service. These headlines are intended for the general public. These news stories are produced by the campus News Bureau and by various academic units.
• Illinois In the News:
  Citations of Illinois news stories that appear in nationally and internationally prominent publications and broadcast media. A daily list of citations can be obtained via e-mail. Contact Jeff Unger, Director of the News Bureau, at 333-1085 or junger@uiuc.edu. Several campus units populate similar news citations on their own home pages by pulling from this list.
• eweek:
  eweek is the faculty-staff announcement notice produced weekly by the News Bureau in the Office of Public Affairs. Notes and notices of interest to the campus community may be submitted here or by emailing eweek@uiuc.edu.

Campus Print Materials

Creative Services offers several print pieces which include campus wide information that would be of interest to external audiences. Materials include the Facts Brochure, Campus Profile, and Visitors Guide. They also sell blank note cards that feature images from campus. All products can be purchased through Creative Services. Contact Kim Cox at 333-9200 or kimcox@uiuc.edu.

Halftime Commercials

Each spring and summer, Public Affairs develops a script and works with a production crew to develop half time commercials that air during televised football and basketball games.
2005- Academics Come First
2004- This is Where I Learned
Contact producer Robin Kaler at 333-5010 or rkaler@uiuc.edu.

Inside Illinois

Inside Illinois is an employee newspaper that features articles of importance to campus faculty and staff. The paper is published twice a month (except for December and January.) It is distributed through campus mail. Advertising space is available, and editor Doris Dahl welcomes story ideas as well. Contact Doris Dahl at 333-1085 or dkdahl@uiuc.edu.

News Releases

The News Bureau generates and coordinates news coverage of the Urbana-Champaign campus. They disseminate news and research stories to the news media through news releases. Contact Jeff Unger at 333-1085 or junger@uiuc.edu.

Postmarks

Postmarks is a direct-mail, newspaper-format publication for parents of undergraduates at Illinois. Published each spring and fall semester by the News Bureau, this small paper is widely read by parents and is especially focused on programs for students and students' own initiatives. For more information contact the editor Mare Payne at 333-1085 or mlpayne@uiuc.edu.